If you’re an independent insurance agent and have yet to jump on the social media marketing bandwagon, it’s time to rethink your strategy. Social media provides multiple ways to promote your brand to current and[...]

The success of your business depends on your ability to market and sell your product or service online. A sales funnel allows you to focus your marketing efforts in one place, where your audience can find you quickly[...]

Networking groups are an essential part of any insurance agent’s strategy, but not every agent knows that. In fact, many agents don’t know the benefits of belonging to a networking group or which networking groups would[...]

If you are thinking about becoming an independent insurance agent, you have probably already figured out that it is not enough to say you’re going to start your own business; you have to take action and make it happen.[...]

If you want to start an independent insurance agency, you'll need your own insurance to protect your company and clients properly. You can't sell policies until you have suitable types of coverage, including errors and[...]

The old approach to onboarding a client was brief: send the new client a welcome email, follow up with a call a few weeks later, and then send a reminder to renew. Modern customer onboarding must include a long-term[...]

What are the requirements to become an independent insurance agent? Before taking the plunge into running your agency, what do you need to consider? These are all great questions and ones that many aspiring agents ask[...]

Insurance agencies want to build and sustain relationships with their clients like any other business. To do this, you must show your clients that you’re trustworthy, reliable, and committed to providing them with the[...]

In today's chaotic world of marketing, it’s hard to know where to start and how to build your brand. It’s challenging when you’re working on your own, but that doesn’t mean you can’t figure out how to build your brand[...]

Engaging your local market is key to gaining more clients for your independent insurance agency. There are many marketing techniques you can use to help grow your business, but here are three that have been proven[...]