Millennials and Generation Z are drastically different from previous generations, and these two groups are going to make up the majority of your customer base in the years to come. For this reason, it’s imperative that[...]

Many people are hesitant to buy life insurance because they don’t know how it works or how much they need to buy. You can use this to your advantage when trying to sell more life insurance policies by providing valuable[...]

Starting from scratch as an independent agent can be daunting, but once you put in the work, you’ll be on your way to growing a sustainable and profitable business! Here are some tips on how to get your first client as[...]

Client referrals are one of the most powerful ways to generate new business, but many businesses don’t have effective referral programs in place. A client referral program encourages current clients to recommend your[...]

If you’re an independent agent, you probably already know that gaining new carrier appointments can be one of the biggest challenges of running your own agency and agency growth. You might have experience with setting[...]

The insurance industry is one of many sectors embracing technology, and in many ways, it can improve an organization's service. Insurance carriers now offer digital channels such as mobile applications to make accessing[...]

Do you want to be a marketing rockstar? Then start by thinking about where your business takes place. When you’re working as an independent insurance agent, you don’t just work in the office and at your home office. You[...]

Many industries have suffered from the economic recession like the one in 2008, but the insurance industry was one of the only ones that were not affected at all. In fact, some experts consider the insurance industry to[...]

Insurance agents have a critical role to play. They assist consumers in making important decisions about insurance products such as casualty, car, life, disability, business, health, and others. Not everyone possesses[...]