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Client referrals are one of the most powerful ways to generate new business, but many businesses don’t have effective referral programs in place. A client referral program encourages current clients to recommend your[...]

If you’re an independent agent, you probably already know that gaining new carrier appointments can be one of the biggest challenges of running your own agency and agency growth. You might have experience with setting[...]

The insurance industry is one of many sectors embracing technology, and in many ways, it can improve an organization's service. Insurance carriers now offer digital channels such as mobile applications to make accessing[...]

Do you want to be a marketing rockstar? Then start by thinking about where your business takes place. When you’re working as an independent insurance agent, you don’t just work in the office and at your home office. You[...]

Many industries have suffered from the economic recession like the one in 2008, but the insurance industry was one of the only ones that were not affected at all. In fact, some experts consider the insurance industry to[...]

Insurance agents have a critical role to play. They assist consumers in making important decisions about insurance products such as casualty, car, life, disability, business, health, and others. Not everyone possesses[...]

There are two kinds of insurance agents; independent agents and captive agents. Independent agents work for the client to find the best insurance and are not limited to one carrier or product, while captive agents are[...]

Regardless of the industry you’re in, your client relations will be an important factor to your success or failure. The best way to build strong client relations and improve customer service is through proactive[...]

Making a name for your business is never easy. It is more challenging when the business in question is in commercial insurance. This is due to the industry’s nature. As all agencies are similar in their services, how[...]