There’s a lot of prep-work and pre-planning involved in starting a business and defining your audience demographic, but not enough about putting your plan into action. We emphasize writing a strong business plan that[...]
Starting an independent insurance agency takes a lot of guts and ambition. Branching out on your own in such a big way comes with its potential financial implications, worrying about building the right team, and finding[...]
As a captive agent, you’re working in the best interests of the insurance provider, which is not always in line with the needs of the client. While there is safety in a captive position, there is limited room to grow.[...]
Before you make the leap from captive to an independent agent, you need to define your brand. The brand is the essence of your agency, the personal side of your agency. Not to put too much pressure on defining your[...]